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Wedding Bells Blues Data from The Wedding Report seems to support the trend of fewer marriages, as the total number decreased from 2.21 million during 2016 to 2.18 million during 2017. In addition, total 2017 wedding industry sales were $56.3 billion, a 2.6% decrease from 2016. Unsurprisingly, therefore, The Wedding Report stated the average wedding cost for 2017 was $25,764, or a 3.5% decrease from 2016’s average of $26,720. The Knot reported in its 2017 Real Wedding Study the average cost of a wedding was $33,391, a 5.5% decrease. A major reason may be fewer formal weddings, from 20% during 2009 to 16% during 2017. st The 21 Century Wedding Couple As has been the case for a number of years, the average marrying age continues to be approximately 30. The Knot reports brides, 29.2 years, and grooms, 30.9 years, while WeddingWire’s 2018 Newlywed Report states average ages of 31 and 33, respectively. WeddingWire’s 2018 Newlywed Report also states 25% of couples met online, 54% dated less than 2 years and 70% changed their name to their partner’s. During 2017, the average age of African American wedding couples was 35, the most of any of the major ethnic groups while the largest percentage of couples who were living with their partner prior to the wedding were members of the LGBTQ community, at 85%. The Nerve-Wracking Proposal Millennials (presumably the men, primarily) put plenty of pressure on themselves, as 72% think their proposal should be highly unique and the same percentage (somewhat surprisingly) ask for parents’ blessing. Additional pressure could be experienced, because 75% of Millennials start their wedding planning before they propose, 68% plan the proposal in advance and 82% honor the very-old tradition of kneeling. According to WeddingWire’s 2018 Newlywed Report, December continues to be the favorite month for proposing, with Christmas Day the #1 day of the year. May and July are the second favorite months, at 9% each. “With this Ring…” Unsurprisingly, a diamond was the most-popular female engagement ring style during 2017, at 74%, according to Weddingwire, with a halo setting, 53%; 1 to 2 carats, 50%; and a round- brilliant shape, 23%. GemFind, a jewelry industry marketing firm, compiled more than 1.2 million data points from online searches, which support the Weddingwire findings: a round diamond was the most-popular shape at 1.00 to 1.25 carats and a color of G clarity VS2. The three primary sources for this Profiler reported significantly different average costs for an engagement ring: The Wedding Report, $3,402; Weddingwire, $5,000; and The Knot, $5,764. The Cost in Time and Money to Plan a Wedding The Weddingwire 2018 Newlywed Report indicates a continuing shift from the traditional June, or summer, wedding to the fall, with 38% of 2017 weddings during that season. Summer was second, at 30%, spring third, at 23%, and winter a distant fourth, at 9%. Couples told Weddingwire that their top-5 major wedding planning challenges were determining the budget and number of guests, making decisions, accounting for expenses, maintaining the planning calendar and finding vendors. Couples seemingly don’t estimate their wedding budget very well, as Weddingwire reported 42% underestimate the costs; venue and catering accounted for 34% of their budgets; and parents paid for all of 20% of Millennials’ weddings.
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