Case Study -Database of Companies for a Leading Research 
            Publisher
                              Requirement                                                                Solution
                              Requirement                                                                Solution
          • A UK client wanted us to create company profiles for                   • The client was  provided with an efficient and reliable 
           45,000 companies (public and private) across 25                          service that included:
           industries and 60 countries.                                               Error free data collection and input
          • The scope of our research included:                                       Thoroughly proof-read content
               Collect key information from company websites.                        Comprehensive coverage of data points specified 
                 Data collected included:                                               by the client
                     Company corporate information                                   Online tool so the client could constantly monitor 
                     A brief overview of company’s business                            progress and input
                     Sector and geographic indexing                                  Delivery in multiple formats including XML and PDF
                     List and information on key executives
                     List of major products                                              Client Benefits  and Feedback
                                                                                          Client Benefits  and Feedback
                     Company locations
                                                                                •  The content is used in some of the world’s leading 
                        Historical events of the company                            business information portals. 
                                                                                 •  Client was able to save on costs due to the low US$ / 
                             Methodology                                            hour service that we gave. We estimate the cost 
                             Methodology                                            savings to be around 55% compared to the company’s 
             •  Research on company websites                                        captive center in India. 
             •  Data collection from third party credible sources
             •  Validation of data collected from all sources
             •  Data entry into a purpose designed authoring tool
             •  Proof-reading of written content 
             •  Multi-layer quality check process
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            Case Study – Database of Executives For a Professional 
            Services Firm
                              Requirement                                                                 Solution
                              Requirement                                                                 Solution
          • A client approached us to check their in-house directory               • The client was provided with an efficient and reliable 
            of Officers and Directors                                                solution that included:
                                                                                       Error free and up to date Officers and Directors 
          • The scope of our research included:                                            database
               Check existing lists of executives, update changes                     Two layer quality checks on data processed
                   and add new executives                                              Thoroughly proof-read content
                       Check for correct name                                         Yearly update of the database to keep it relevant 
                       Check if there is change in designation                            and up-to-date
                       Add / Update employee biography
                       Add / Update years of experience
                                                                                           Client Benefits  and Feedback
                       Add / Update education, qualifications.                            Client Benefits  and Feedback
                       Historical events of the company                         • Client was able to save on costs due to the low US$ / 
                                                                                   hour service that we provided (around US$ 5 / per hour).
                                                                                 • The client benefitted from our existing experience of 
                              Methodology                                          handling people databases
                              Methodology
              •    Secondary research on company websites
              •    Data collection from third party credible sources
              •    Validation of data collected from all sources
              •    Data entry into a purpose designed authoring 
                   tool
              •    Proof-reading of written content 
              •    Multi-level quality checks including statistical 
                   analysis
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          Case Study- Contacts Database – Email Appending for a UK 
          Client 
                                   Scope                                                               Solution
                                   Scope                                                               Solution
          • A UK client approached us to improve their contacts                  • The client was provided with an efficient and reliable 
            database and add email IDs                                             solution that included:
                                                                                     Up to date contacts database with added email 
          • The scope of our research included:                                          IDs.
               Check existing information of contacts provided,                     Two layer quality checks on data processed
                   update recent and relevant changes                                Yearly update of the database to keep it relevant 
                       Check for correct name                                           and up-to-date
                       Check if employee still works with the 
                          company                                                        Client Benefits  and Feedback
                       Check address, phone an fax details                              Client Benefits  and Feedback
                       Check if there is change in designation                 • Client was able to save on costs due to the low US$ / 
                       Add Email ID for every contact                           hour service that we provided (around US$ 5.5 / per 
                                                                                 hour).
                                                                                • The client benefitted from our existing experience of 
                              Methodology                                        handling people databases
                              Methodology
              •   Secondary research on company websites
              •   Data collection from third party credible sources
              •   Validation of data collected from all sources
              •   Multi-level quality checks including statistical 
                  analysis
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            Case Study- Marketing Support for a IT 
            Service Provider 
                              Requirement                                                                  Solution
                              Requirement                                                                  Solution
       The Marketing Team of one of India’s leading IT service providers         TBRC regularly supported the client with:
       was overstretched due to high business volumes.                           • Lists of target companies and executive contacts. 
                                                                                 • Secondary research data from annual reports, investor 
       The team was unable to manage certain tasks  including:                     presentations.
                                                                                 • Information drawn from the client’s proprietary data 
        Drawing key information from company reports and filings                  sources.
        Drawing information from data resources the company had                 • Scheduled interviews with key industry figures.  
          available to it such as Thomson One , Alacra, Factiva, FACTset. 
        Finding target company and executive contacts.                                          Benefits  and Feedback
                                                                                                 Benefits  and Feedback
        Setting up and conducting primary research interviews. 
                                                                                 Target company and executive lists supported the sales team’s 
                                                                                 efforts. 
                              Methodology                                        Secondary research supported more accurate market models 
                              Methodology
                                                                                 and competitor shares. 
       TBRC developed a small and flexible satellite team which could            Pre-arranged Interviews  with industry experts improved the 
       support the client on an ongoing basis. The rules of engagement           client team’s market understanding of qualitative factors in 
       were guided by a clear Service Level Agreement.                           the market. 
       TBRC would:
       •  Work closely with the client on day to day requirements.
       •  Each TBRC consultant was be paired with a member of the 
          client team.
       •  Provide work to support the client team’s work. 
       •  Have a weekly project management team meeting  with the 
          client for feedback, timesheet management and review of the 
          Service Level Agreement requirements. 
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           Case Study- Business Development for a Build 
           Operate Transfer (BOT) Infrastructure Company 
                             Requirement                                                              Solution
                             Requirement                                                              Solution
       The client was a medium-sized road construction company               TBRC offered the following to meet the client’s need. 
       focusing on inter-state Build Operate Transfer (BOT) projects. 
       Traditionally it had been focused in the Maharashtra region of        Ongoing monitoring of new roads projects in India. 
       India, however it wanted to extend to win more contracts in           By state analysis of political and budgetary factors effecting 
       other Indian states and become a national player.                        road infrastructure spend. 
       It wanted help with identifying new opportunities and bidding         Mapping of national highways and expressways to highlight 
       more successfully for opportunities outside Maharashtra.                 areas where developments were expected. 
                                                                             Benchmarking of successful bid pricing and offerings. 
                             Methodology
                             Methodology
       TBRC suggested the following approach.                                               Benefits  and Feedback
       The monitoring of National Highway Authority and State-level                        Benefits  and Feedback
         road authorities for upcoming tenders.                               Through the study the client was able to:
       Analysis of Road Development Authority Bid records.
       Mapping of major roads in India, by quality and last date of          Identify more new road projects nationally at an earlier 
         development.                                                           stage of the process. 
       Research interviews with senior figures from competitors,             Target states based on forecast road development projects. 
         contractors,  state and government authorities.                      Bid for projects  more accurately. 
                                                                              The study helped the client to win more contracts outside of 
                                                                              Maharashtra and establish a national presence. 
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