439x Filetype PPTX File size 0.09 MB Source: vikramuniv.ac.in
Introduction
Cyber marketing is the promotions of the
products and services through internet.
Its development during the 1990s and
2000s.
cyber marketing is a broad field, including
attracting customers via email, content
marketing, search platforms, social media,
and more.
Cyber Marketing Model
content
community
commerce
Cyber Marketing Model
Marketers create their contents of their
product & service in more innovative ways.
they can now communicate a new
customers about their product & services.
Marketers can create a new community of
customer having some common interest
.these communities now be utilised as
target market .
Cyber Marketing Channels
Social Media Marketing
Website Marketing
Content Marketing
Pay-Per-Click (PPC) Advertising
Email Marketing
Video Marketing
SMS Messaging
Cyber Marketing Channels
Social Media Marketing:
The primary goal of a social media
marketing campaign is brand awareness
and establishing social trust. As you go
deeper into social media marketing, you can
use it to get leads or even as a direct sales
channel.
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