MARKETING PLAN CALENDAR WITH BUDGET TRACKER
                                                               ADVERTISING
                STRATEGY                 TACTIC
          Strategy A
          Strategy B
          Strategy C
                                                                 WEBSITE
                STRATEGY                 TACTIC
          Strategy A
          Strategy B
           Strategy B
           Strategy C
                                                        CORPORATE BRANDING & GRAPHICS
                 STRATEGY                  TACTIC
           Strategy A
           Strategy B
           Strategy C
                                                                 SOCIAL MEDIA
                 STRATEGY                  TACTIC
           Strategy A
           Strategy B
           Strategy C
                                                               DIRECT MARKETING
               STRATEGY               TACTIC
          Strategy A
          Strategy B
          Strategy C
                                                         PUBLIC RELATIONS
               STRATEGY               TACTIC
          Strategy A
          Strategy B
          Strategy C
                                                           RESEARCH
               STRATEGY               TACTIC
          Strategy A
          Strategy B
          Strategy C
          Strategy C
                                                                EVENTS
                STRATEGY                TACTIC
          Strategy A
          Strategy B
          Strategy C
                                                              COLLATERAL
                STRATEGY                TACTIC
          Strategy A
          Strategy B
          Strategy C
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