Title Slide
     Where you’ll find it, and                                     What To Insert
     how it fits into the flow                                     •  Company Logo
   Business Plan    Pixar Pitch                                    •  Company Name
   Summary          Once Upon a Time                               •  Your Name
   Market           Every Day
   Opportunity      One Day                                        •  Date (month and year)
   Customers        Because of That                                •  Photo
   Competition      Because of That
   Plan             Until Finally
   Financials
                                         Notes
                                         •   Keep the date up to date!
                                         •   Keep the whole pitch deck under 20 slides and under 3MB
   Summary Slide
      Where you’ll find it, and                                                  What To Insert
      how it fits into the flow                                                  •    Company Logo
    Business Plan       Pixar Pitch                                              •    Company Name
    Summary             Once Upon a Time                                         •    Mission
    Market              Every Day
    Opportunity         One Day                                                  •    Image of the product
    Customers           Because of That                                          •    Website address as hyperlink
    Competition         Because of That
    Plan                Until Finally
    Financials
                                                  Notes
                                                  •   Mission statement taken directly from your Business Plan
                                                  •   No other text
                                                  •   If your product is tech, show a screen of it in use/a mock up
   Market Slide
     Where you’ll find it, and                                     What To Insert
     how it fits into the flow                                     •  Sector
   Business Plan    Pixar Pitch                                    •  Some facts about the sector- investor may not know what 
   Summary          Once Upon a Time                                  exactly it is or how it works
   Market           Every Day
   Opportunity      One Day                                        •  Key facts about market- size, growth etc.
   Customers        Because of That
   Competition      Because of That
   Plan             Until Finally
   Financials
                                         Notes
                                         •   Could a graphic tell the story more clearly?
                                         •   This is not hardcore due diligence- just letting someone get their 
                                             bearings
   Opportunity Slide
     Where you’ll find it, and                                     What To Insert
     how it fits into the flow                                     •  Why is this market not very good?
   Business Plan    Pixar Pitch                                    •  What is inefficient for suppliers (NHS/doctors etc.)?
   Summary          Once Upon a Time                               •  What is unpleasant for customers (patients)?
   Market           Every Day
   Opportunity      One Day
   Customers        Because of That
   Competition      Because of That
   Plan             Until Finally
   Financials
                                         Notes
                                         •   Are there any headlines or research summaries that support your 
                                             identification of an issue here?
                                         •   The detail needed is inversely proportional to the obviousness of the issue:
                                               •   If it’s really obvious, just move on: we know cancer is bad, you don’t 
                                                   have to give an investor a lot of detail there to make them think your 
                                                   cure might be valuable…
                                               •   If you’ve reprogrammed an inventory management algorithm, on the 
                                                   other hand, do share!
   Product Slide
     Where you’ll find it, and                                     What To Insert
     how it fits into the flow                                     •  What is your product?
   Business Plan    Pixar Pitch                                    •  What does it do? How?
   Summary          Once Upon a Time                               •  How is it unique/different, what are the benefits of this?
   Market           Every Day
   Opportunity      One Day                                        •  Cost/Time/Efficacy comparison with incumbents, as appropriate
   Customers        Because of That                                •  Use case: process, user example, etc.
   Competition      Because of That
   Plan             Until Finally                                  •  Photos
   Financials
                                         Notes
                                         •   This could be a couple of slides…